Despite the fact that it is old news by now that Creandum is investing millions of dollars in Planday, we are still super excited about it. But why did Creandum choose Planday out of hundreds of possible investments? The answer is quite simple.

“Planday simply has the best product”

Creandum is a venture capital fund always on the lookout for new and inspiring entrepreneurs to support. And as it turned out, Planday lived up to all their demands in their selection process for some very simple reasons.

“Planday has great software that solves immediate problems for restaurants and other businesses with a lot of shift working employees. These companies need to be flexible, and many of them still handle workforce issues with pen and paper, in Excel or in old-fashioned time clocks. Planday is a full-service package, handling all these issues online and mobile. The customers are very happy and do not leave the service,” Johan Brenner, partner in Creandum, says, adding:

“Planday is simply the best product out there and the market for this is big. So even though Planday has all the potential they need to take it to the next level, we still need to work hard to get there.”

“We’re in it for the long haul”

Creandum is presented with more than 600 business ideas a year, all ready to take over the world. But only a few of the very best of them will make it to the end of the very difficult selection process. And even though we are extremely proud of this achievement, it also means that we have to step up our game to become the very best. We need to work harder. Every day. Because for Creandum, this is not a short-term partnership.

“We believe that we are going to build sales processes and channels internationally to grow. But we will do this step by step. We do not have a fixed time frame for this investment. We are in this for the long term and want to build a successful company.”

With this acknowledgement from Creandum, we are now more than ever determined to create the very best employee scheduling system for you. So please, if you have any comments, wishes, criticism, or feedback in general about Planday, write a comment below. We promise we will get back to you.

Read more: Creandum invests $3.75m in Danish company Planday

About Creandum

Creandum is one of the leading venture capital funds investing in fast growing companies within the consumer, software and hardware industry. Creandum manages more than 250 million euros and has in the last decade invested in more than 30 companies, including Spotify, Wrapp, Vivino, iZettle and Videoplaza. Visit for more information.

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